Tag Archives for social media

Keeping Social Media Social

Keeping Social Media Social

We all do it. We surf Facebook mindlessly to see who is posting about life milestones, apply multiple filters to our photos before we add them to Instagram in the hope of receiving optimal likes, and jump onto Twitter to voice our disapproval of social or political changes or to make a customer complaint. As […]

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7 Marketing Tactics That Won’t Break the Bank

7 Marketing Tactics That Won’t Break the Bank
Marketing is more than just advertising, sales, and promotions. It’s learning how to become well known in the industry, gaining a strong client base, and discovering different ways to share information that reaches your target market. As a business owner, you may not have extra money in your marketing budget, which is understandable. Tomo360 has [...] Read More →

Tomo360 Social Media Workshop

Part 3, Tuesday, July 21: SOCIAL MEDIA WORKSHOP Still finding yourself posting your pet's pictures or your favorite recipes on your Facebook business page or Pinterest?  I'm sure these are great shots, but are they helping your business?   If you are not capitalizing on social media for your business, you are missing the boat. [...] Read More →

Social Media Intensive Workshop

Social Media Intensive Workshop
On June 24 and July 1, Tomo360 will be presenting at the Center of Women and Enterprise, Nashua, New Hampshire on a 2-week Social Media Intensive Workshop. Do you need to strengthen your market reach and increase customer engagement? Are you looking to social media to generate more revenue? This 2-week intensive course will help [...] Read More →

Are you targeting the right customers?

Are you targeting the right customers?
To be successful in your business, you must have a well thought out marketing and business plan. Within your business plan, the marketing strategy carries an important value to the business. It is essential for business owners to decide whom they are in fact marketing to before actually beginning their marketing process and campaigns. Having [...] Read More →

Social Media for Research and Technology Transfer Offices

Social Media for Research and Technology Transfer Offices

Thank you to David Altman, Martin Son and Bob Benson for participating and organizing the MATTO panel discussion on Social Media Marketing for Academic Research.  Special thanks to MTTC’s Abi Barrow and Julia Goldberg for hosting the event at the CIC on March 25, 2015.  Click link for the slides from the panel discussion:  Social Media Marketing […]

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Four Ways To Make Negative Social Reviews a Tool For Improving Your Business

Four Ways To Make Negative Social Reviews a Tool For Improving Your Business
Guest blogging by Kathleen Williamson. Kathleen is owner of KCW Consulting.  She can be reached at kathleencwilliamson@gmail.com. photo credit: point2.com No one likes criticism. Even if you are able to handle it, criticism from a customer can leave a sour taste in your mouth. You may feel defeated or simply upset. However, criticism can be a [...] Read More →