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Creating a Marketing Strategy for 2023

Creating a Marketing Strategy for 2023

Now is a great time to make marketing plans for 2023. Learn how to create a strategy that will be unique to your business and its goals. Here are some tips for excellent marketing planning! Identify the Strengths and Weaknesses of 2022 Maybe you made ... Continue Reading
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5 Steps on how to find Instagram influencers for your brand

Organic Posts on Instagram are limited in reaching a larger audience, and you'd have to consider running ads to increase brand awareness and followers. Another alternative is to use Instagram influencers. Instagram influencers can help you discover relevant audiences instantly and gain followers. Because influencers ... Continue Reading
5 Ways to Create Impactful TikTok Ads

5 Ways to Create Impactful TikTok Ads

TikTok is becoming the social network where you get the most engagement while also reaping a great return on your investment from your ads. But, of course, competition is always present, and the big question arises, how can I create impactful content that differentiates me ... Continue Reading
Susu Wong headshot

Celebrating AAPI Heritage Month

In celebration of the AAPI Heritage Month, we want to share a bit about our founder, Susu Wong.  Susu was born in Hong Kong, and she went to elementary school there. Her family moved to Macau, a Portuguese-own colony then, before turning back to China ... Continue Reading
The Importance of Social Responsibility for Your Brand

The Importance of Social Responsibility for Your Brand

Let’s talk about social responsibility! Over the past years, we’ve seen shifts in how consumers have been holding their favorite brands more accountable for their actions and how they express social responsibility. There are many different ways to incorporate social responsibility into your business and ... Continue Reading
GUEST BLOG: "What’s the deal with Google Ad Grants - and are they right for my nonprofit?"

GUEST BLOG: “What’s the deal with Google Ad Grants – and are they right for my nonprofit?”

Happy Spring Tomo360 Clients and Friends! If you work for a nonprofit organization, do you wonder about Google Ad Grants? How do you get them? Do they really work and could they make an impact on your nonprofit organization? Well, Julia Campbell, a social media ... Continue Reading
Reels vs TikToks

Differences between Reels and TikToks

What are the Differences between Reels and TikToks? In 2022 everything is about following the trends and adapting your social media strategy to them. Of course, TikTok and Instagram had to be part of all the fuss, with Reels and TikToks being leaders of video ... Continue Reading
The Importance of Content Marketing

The Importance of Content Marketing

As the online world constantly develops and new trends continue popping up, small businesses often struggle with where to start when it comes to investing time in their marketing strategy. However, in a time when change is so obvious, one thing should remain consistent - ... Continue Reading
Creating Highlights for Instagram

Creating Highlights for Instagram

Creating Highlights for Instagram Let’s spiff up your Instagram account for 2022! Highlights are a feature on the Instagram profile that allows Stories to be saved in a collection that is showcased right on the profile! If you’ve seen Highlights on an Instagram account, you’ve ... Continue Reading
Marketing Strategy for 2022

Marketing Strategy for 2022

As we approach the new year, it’s time to set some new year's goals for not only ourselves but our upcoming marketing strategy as well. It is important to keep up with trends for the new year and to spend the marketing budget wisely, which ... Continue Reading

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How to Create a Facebook Business Manager Account

This detailed guide will help you to create your Facebook Business Manager Account. Facebook’s Business Manager allows you to easily manage multiple pages and ad accounts, while also being able to safely assign roles to your employees or contractors.
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