Market Research

Two Upcoming Marketing Canvas Workshops

Two Upcoming Marketing Canvas Workshops

Develop a dynamic Marketing Strategy in just two hours! A marketing plan is a crucial tool that increases the likelihood of success for your business. The Marketing Canvas is a one-page marketing strategy that is easy to complete within a couple of hours, versus days ... Continue Reading
Marketing Canvas Workshop: Your Marketing Plan Made Easy!

Marketing Canvas Workshop: Your Marketing Plan Made Easy!

Thursday, April 7, 6:00-8:00pm at Merrimack Valley Small Business Center, Lowell, MA Many business owners and entrepreneurs start their business without taking the time to develop a comprehensive marketing plan. This is mainly due to lack of time or feeling overwhelmed by not knowing where ... Continue Reading
The Importance of Customer Profiling

The Importance of Customer Profiling

Are you one of the many business owners who struggle to meet sales goals, question why they haven’t received any new customers, or claim their product is “for everyone”?  If so, your problems will not go away until you take a step back and redefine ... Continue Reading
2016: The Year To Freshen Up Your Marketing Strategy

2016: The Year To Freshen Up Your Marketing Strategy

The New Year is a great time to re-evaluate your marketing plan and re-adjust your advertising strategies. Many business owners and entrepreneurs start their business without taking the time to develop a comprehensive marketing plan, mainly due to lack of time or feeling overwhelmed by ... Continue Reading
Which Social Media Platform Is The One For Your Business?

Which Social Media Platform Is The One For Your Business?

As you know, social media has become a key factor in the advertising and marketing world. When it comes to using social media, selecting the right platforms for your business is crucial. There are many available platforms to choose from, such as: Facebook, Twitter, Google+, ... Continue Reading
Are you targeting the right customers?

Are you targeting the right customers?

To be successful in your business, you must have a well thought out marketing and business plan. Within your business plan, the marketing strategy carries an important value to the business. It is essential for business owners to decide whom they are in fact marketing ... Continue Reading

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