email marketing

5 Ways To Boost Your Holiday Marketing with Email Now

Now that it’s October, It’s never too early to start preparing for your holiday marketing! Did you know that 40% of consumers begin holiday shopping before Halloween?! This means that if you haven’t started thinking about your holiday marketing strategy, you’re running out of time! We understand that each strategy is different; e-commerce vs. brick-and-mortar, B2B […]

Free is for Me: Free Marketing Resources for the Entrepreneur

Marketing requires a variety of skills from an understanding of graphic designs, image manipulation, content writing website creation, project management to customer relationship management (CRM). To run a successful marketing program, you either have to master all of the above and more, or you need to have high-quality tools to help you succeed at all of […]

The Truth About Email Open Rates and Click-through Rates

Do you send out hundreds of emails to your entire contact list, but see very few people actually engaging or interacting? It may be time to check your performance metrics, specifically your email open rates and click-through rates (CTRs), to see how you’re comparing to the rest of your industry. Most email marketing softwares, such […]

Why Email Marketing? 5 Short Tips to Get Started

Image source: Do you have a large client base that you want to reach out to, or maybe you have a big sale that is coming up that you want to inform your customers about? Are you going to hang fliers, posters, post newspaper ads, or call every person to get the word out? [...]

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