social media

How to Update Your Social Media Marketing Strategy for 2021

How to Update Your Social Media Marketing Strategy for 2021

Learn How to Adjust Your Social Media Marketing Strategy for your nonprofit after a tumultuous 2020! About this Event The COVID-19 pandemic, the election, and racial justice protests of 2020 have upended the entire nonprofit landscape. It is no longer business as usual for nonprofit ... Continue Reading
How Nathan Apodaca, a regular customer, delivered a winning viral campaign to Ocean Spray and Fleetwood Mac

How Nathan Apodaca, a regular customer, delivered a winning viral campaign to Ocean Spray and Fleetwood Mac

You already know that your customers may be your best promoters. Your super fans. Influencers of their own communities. Pay close attention to your customers and what they are posting, in order to boost the vitality of your brand. In marketing, when a customer posts ... Continue Reading
Join the Twitter Universe!

Join the Twitter Universe!

Are you reluctant to get started on Twitter? Not sure you'd like it for yourself? Susu Wong, marketing expert and founder of Tomo360 will walk you through how to determine if Twitter is a good platform to market your business. First step? Learn if your ... Continue Reading
Creative Marketing for Restaurants

Creative Marketing for Restaurants

How Creative Marketing for Restaurants Started... This is part 2 of a blog series on Creative Marketing for Restaurants. You can read part 1 here and learn more about how this series got started! This article will discuss Social Media Marketing, another creative aspect of ... Continue Reading
Storytelling with Social Media

Storytelling with Social Media

Once Upon a Time on Facebook, Twitter, and LinkedIn... Stories are ideas that are infused with character, tension, release, plot twists, and sometimes, punchlines. You may notice that the treasured storytellers in your life know how to use stories to inspire people. This can be ... Continue Reading
Social Media Marketing for Nonprofits in 2020

Social Media Marketing for Nonprofits in 2020

Join us at the Innovation Hub in downtown Lowell. A light breakfast will be served! The team at Tomo360 is thrilled to host Julia Campbell, one of the 25 most influential nonprofit thought leaders. She will share her secret sauce on how you can effectively ... Continue Reading
Sailing Through a Crisis on Social Media

Sailing Through a Crisis on Social Media

As we set a course for the new year, we hope to achieve our goals and avoid harmful storms. In marketing, we create expansive plans to promote our business by telling stories, connecting with our audiences, and increasing our influence. But what about unforeseen events ... Continue Reading
How B2B Businesses Can Use Instagram Effectively

How B2B Businesses Can Use Instagram Effectively

Since Instagram's launch in 2010, it has become one of the top social platforms for both personal and business use, with an average of 1 billion people using the platform every month.1 Several business-to-business (B2B) brands still believe that Instagram can only be successful for ... Continue Reading
B2B Social Media Marketing for Tech Companies

B2B Social Media Marketing for Tech Companies

Social media marketing is rapidly growing in popularity thanks to the 3.196 billion social media users online this year. That number is only expected to keep growing in the coming years, so it’s not surprising that many B2C (business to consumer) are relying on social ... Continue Reading
Website Myth Busted Why Just Having A Website Isn't Good Enough

Website Myth Busted: Why Just Having A Website Isn’t Good Enough

If you’re a small business owner, then it’s likely you are already aware of the significance of having a website. These days, creating a website is one of the first steps you take when establishing your brand and business. Your website is akin to your ... Continue Reading
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