Email Marketing

5 Tips To Boost Holiday Sales with Email Marketing in 2022

5 Tips To Boost Holiday Sales with Email Marketing in 2022

November is here (cue Christmas music in all stores), which means your holiday sales marketing strategy should be in the works. According to the National Retail Federation, people love spending their hard-earned money during the holidays– online and in person! That is why we’re sharing our top five ... Continue Reading
Reels vs TikToks

Differences between Reels and TikToks

What are the Differences between Reels and TikToks? In 2022 everything is about following the trends and adapting your social media strategy to them. Of course, TikTok and Instagram had to be part of all the fuss, with Reels and TikToks being leaders of video ... Continue Reading
The Importance of Content Marketing

The Importance of Content Marketing

As the online world constantly develops and new trends continue popping up, small businesses often struggle with where to start when it comes to investing time in their marketing strategy. However, in a time when change is so obvious, one thing should remain consistent - ... Continue Reading
Email Marketing for Your Business

Email Marketing for Your Business

Email Marketing for Your Business We’ve all heard of it. And we all experience it every single day as consumers…we’re talking about email marketing. Yes, email marketing is still relevant, and your business should be doing it. You might be thinking, “As a consumer, my ... Continue Reading
Drip Campaign and Email Segmentation Best Practices That Will Make Your Life Easier

Drip Campaign and Email Segmentation Best Practices That Will Make Your Life Easier

What is a Drip Campaign? The great thing about email marketing is there is no right answer in how you or your company makes use of it. If you find yourself not able to keep up with the flow of emails coming in daily and ... Continue Reading
How To Make Use of Email Marketing To Successfully Communicate with Prospects and Clients

How To Make Use of Email Marketing To Successfully Communicate with Prospects and Clients

Introduction Where email all began… Did you know that the first email was sent in 1971 by a computer engineer named Ray Tomlinson? Fast forward seven years, Digital Equipment Corp’s marketing manager Gary Thuerk used this new method of direct communication to send out the ... Continue Reading
Marketing apps

Our 5 Favorite Types of Tools for 2021

When marketing your business, there’s no denying that tools make your work easier and much more productive. Whether you’re looking for data and analytics or simple ways to improve productivity, your tools can often make or break your marketing capabilities. We previously talked about some ... Continue Reading
Tomo360 Lends A Helping Hand to Lowell Businesses

Tomo360 Lends A Helping Hand to Lowell Businesses

During the first wave of COVID-19, storefront businesses throughout Lowell were forced to close down. To provide support to the storefront business owners most significantly impacted by the pandemic, the Economic Team of Lowell teamed up with Susu Wong, Founder of Tomo360 to offer a ... Continue Reading
Creative Marketing for Restaurants

Creative Marketing for Restaurants

How Creative Marketing for Restaurants Started... The City of Lowell recently tapped Tomo360 to present marketing strategies for restaurant owners in Lowell. The goal of the webinar was to help restaurants during COVID-19. It turned out to be a two-part series, with the first webinar ... Continue Reading
Blog writing

Kicking Off the New Year with Email Marketing Strategies from Constant Contact

As a Constant Contact partner for the last four years, we’re here to share what’s new as of January 2019 to help you utilize these features for your business.  Constant Contact claims that 2019 is “the year to make your email marketing the best it’s ... Continue Reading

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How to Create a Facebook Business Manager Account

This detailed guide will help you to create your Facebook Business Manager Account. Facebook’s Business Manager allows you to easily manage multiple pages and ad accounts, while also being able to safely assign roles to your employees or contractors.
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