Social Media

Creating Highlights for Instagram

Creating Highlights for Instagram

Creating Highlights for Instagram Let’s spiff up your Instagram account for 2022! Highlights are a feature on the Instagram profile that allows Stories to be saved in a collection that is showcased right on the profile! If you’ve seen Highlights on an Instagram account, you’ve ... Continue Reading
Marketing Strategy for 2022

Marketing Strategy for 2022

As we approach the new year, it’s time to set some new year's goals for not only ourselves but our upcoming marketing strategy as well. It is important to keep up with trends for the new year and to spend the marketing budget wisely, which ... Continue Reading
Email Marketing for Your Business

Email Marketing for Your Business

Email Marketing for Your Business We’ve all heard of it. And we all experience it every single day as consumers…we’re talking about email marketing. Yes, email marketing is still relevant, and your business should be doing it. You might be thinking, “As a consumer, my ... Continue Reading
Level-Up Your Summertime Posting Strategy!

Level-Up Your Summertime Posting Strategy!

Summertime means fun in the sun, vacations, beach days and adventures! The kids are out of school and the weather is too nice to keep them inside! The majority of people highly anticipate this summertime R&R and for businesses in the categories of swimwear, outdoor ... Continue Reading
Woman stands near a wall in casual jeans with glitter floating down around her. In the forefront, another women holds up a cell phone and is shooting video.

The Quick & Easy Guide to Instagram Reels for Beginners

Are you looking for easy, realistic, and even fun ways to create Reels and grow your Instagram audience? IG Reels capture attention in TikTok style videos, coming in at your choice of 15 seconds or 30 seconds long This guide will show you how to ... Continue Reading
Facebook App, Iphone, Facebook LogIn, Facebook Social Media

Help with iOS Changes that Impact Facebook Ads

FACEBOOK ADS Have you received a notice from Facebook about changes to iOS and how they may impact your ads? Have you been asked to verify your domain or update your events? Do you have questions about this and how it all works? Here is ... Continue Reading
5 Key Ways to Update Your Social Media Marketing In 2021

5 Key Ways to Update Your Social Media Marketing In 2021

Social media in 2021 will play a bigger role for brands looking to maintain their market share and enter new markets. The COVID-19 pandemic, the hotly contested US presidential election, and racial justice protests are the highlights of 2020 that have spurred unprecedented changes in ... Continue Reading
How Nathan Apodaca, a regular customer, delivered a winning viral campaign to Ocean Spray and Fleetwood Mac

How Nathan Apodaca, a regular customer, delivered a winning viral campaign to Ocean Spray and Fleetwood Mac

You already know that your customers may be your best promoters. Your super fans. Influencers of their own communities. Pay close attention to your customers and what they are posting, in order to boost the vitality of your brand. In marketing, when a customer posts ... Continue Reading
Tomo360 Lends A Helping Hand to Lowell Businesses

Tomo360 Lends A Helping Hand to Lowell Businesses

During the first wave of COVID-19, storefront businesses throughout Lowell were forced to close down. To provide support to the storefront business owners most significantly impacted by the pandemic, the Economic Team of Lowell teamed up with Susu Wong, Founder of Tomo360 to offer a ... Continue Reading
Creative Marketing for Restaurants

Creative Marketing for Restaurants

How Creative Marketing for Restaurants Started... This is part 2 of a blog series on Creative Marketing for Restaurants. You can read part 1 here and learn more about how this series got started! This article will discuss Social Media Marketing, another creative aspect of ... Continue Reading

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